Yumhut
Yumhut · Brand Identity Design · Social Media Management
Client
Yumhut
Role
Brand and Social Partner
Timeline
2 weeks
Services
Brand Identity Design · Social Media Management
The Challenge
As a local delivery business, Yumhut needed a friendly and trustworthy identity that quickly conveyed its core service of home style meals. The main obstacle was creating a cozy feeling without looking unprofessional or dated.
The Result
The warm, characterful identity built instant trust and a cozy, memorable impression that customers associated with home cooked quality.
Strategy and Execution
We made the icon the hero, a character the audience could feel a connection with. The playful script added warmth without losing professionalism, and the system carried across packaging, delivery materials, and a social presence that amplified the home style story.
Customer trust score
Order repeat rate
Social followers
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